But this season, Sam Heughan is now encouraging us to invest in plaid button-up shirts and rain coats as the shirt ambassador for the British clothing company that I had no idea existed, Barbour.
Let’s just start with the obvious: First, Sam looks ah-mazing in this campaign. The type of amazing that results in chronic staring at Sam playing with a dog on your computer, investing in Barbour’s stock, possible spontaneous orgasm and/or pregnancy, and watching a commercial called “AW16 Barbour Shirt Department” on loop so many times you created a song to the instrumental track that plays in the background.
In fact, I’m strongly considering fronting an online petition that requires Sam to always look this. ALWAYS.
Second, shirt ambassador? How does one become a shirt ambassador? Was Sam put through a series of rigorous tests? Did they think he couldn’t handle being a pants ambassador? What was that criteria? Did his calves not meet minimum pants ambassador requirement?
Whatever the reason, Barbour has given us Mr. Shirt Ambassador Heughan and this fall campaign that is destined to be the foundation for beautiful, watermarked fan art for months to come.
Porn for Women
There’s so much porn for women in this photo, it’s almost a pornucopia. There’s obviously Sam staring out the window. What’s he looking at? Most likely that group of fans who always finds the shooting locations of Outlander hiding in the bushes.
Then there’s the obedient dog complete with scarf, a window seat that you repeatedly pinned on your “Dream House” Pinterest board, and crown moulding that Joanna Gaines would squeal for. Don’t even get me started on the pile of books in front of him.
Oh, sweet Jumpin’ Jehoshaphat. Is that a pair of glasses on top of newspapers? That sound you hear is my ovaries exploding. (If you ruin it by telling me it’s just a photoshoot and those are props, you are a dirty liar and Sam doesn’t love you.)
Who’s Your Daddy?
Okay, not going to lie: this looks like a shirt that my dad wore when he went with me to my Father-Daughter Girl Scout dinner.
But do I hate it?
Um, no. Go ahead and psychoanalyze that.
Sure Sam looks like a dad about to go to a parent-teacher conference, but that conference would end with him clearing off your desk in one clean swoop and passionately throwing you on top, having his naughty way with you, thus fulfilling Teacher Fantasy #11.
Barbour for Outlander
Dear Terry Dresebach,
Is there any way Jamie Fraser could discover the button-up shirt like this and wear it whenever he strolls through the Scottish countryside? Preferably with the jacket casually thrown over his shoulder. Sure the plaid shirt would clash with the kilt and be a fashion faux pas, but it would be worth it.
Please and thank you,
Julie and the rest of humanity
What do you think of Sam Heughan as Barbour’s shirt ambassador? Which photo has already made its way to your computer’s background? Let us know!
